Digital Marketing and Marco Verratti

How can one be a successful CMO in the light of Marco Verratti ?

Marco Verratti, Parc des Princes’ protégé, continues to prove his relentless faculty and skills on the field. His talent may be assimilated to a good CMO’s qualities.

La Boutique Agency has chosen to compare both the outstanding competencies of the young prodigy and a successful CMO.

His vision and ability to control the game makes him the conductor of his team, as a CMO is a brand architect.

His dribbles are an essential quality to sneak the web, his passes with an incredible accurancy remind us that sharing on social media at the right moment to the targeted people is crucial with digital marketing.

The buzz that he created with his rant, always smiling, demonstrates how the degree of sympathy of a brand allows to reflect a good image.

Discover with images, 10 qualities of our favourite player extrapolated to 10 qualities that we think are necessary to develop in order to have a high yield marketing!

1/ To work on your image : personal branding

2/ To surround yourself with good partners : teamwork

3/ To be technically perfect : technology

4/ To analyze your target : market analysis

5/To be selected : SEO

6/ To know how to create the buzz : social media

7/ To be instinctive : work experience

8/ To share in the right place at the right time : the break down into marketing tools

9/ To tell a story : the story telling

10/ To establish good working partnerships : co-branding

11/ To enjoy it and communicate about it : SUCCESS